Strategy

Our investment philosophy takes a disciplined approach to creating growth.

Focus on Growth

100% of our efforts are focused on helping extraordinary brands achieve their potential through sustainable, long-term growth.

Value Added Partners

We have dedicated the last 15 years to helping our companies navigate an increasingly complex and data rich consumer environment.

Category Defining Brands

Our investment strategy is predicated on partnering with brands that are synonymous with excellence in their categories, and have intensely loyal customers as a result.

We look to invest in proven and differentiated consumer-focused businesses with the following characteristics:

  • Category defining brands with high customer loyalty
  • Significant potential for growth in multiple channels of distribution
  • Strong company cultures

We partner with businesses to help drive rapid growth through a variety of transaction structures, including:

  • Management buyouts
  • Recapitalizations
  • Majority or significant minority ownership stakes

Our primary areas of interest include:

  • Active lifestyle brands
  • Business services
  • Consumer products/services
  • Direct marketing
  • Education
  • Food and beverage
  • Health and wellness
  • Marketing services
  • Restaurants
  • Specialty media
  • Specialty retail
  • Value-added distribution