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Founded in 1996 by Brook Harvey-Taylor and Billy Taylor, Pacifica Beauty is the pioneer of 100% vegan, cruelty-free, clean beauty. Pacifica aims to democratize clean beauty by offering high quality, clean products at accessible price points. The company’s innovative products span skin care, hair care, cosmetics and fragrance, and are available for purchase at marquee retailers including Target, Ulta and Whole Foods, among others, as well as through and Amazon.

Since inception, Pacifica has strived to do better for our planet — from the ingredients it sources to the packaging in which its products come. Pacifica abides by its strict Compassion Standards, which include over 1,800 ingredients it will never use in its formulations, and works to minimize its footprint by using less packaging and post-consumer recycled materials. Today, Pacifica is one of Ulta’s Conscious Beauty Brands, and Harvey-Taylor serves on the Ulta Conscious Beauty Advisory Council.

Brentwood completed its investment in Pacifica in January 2022, partnering with the co-founders and existing shareholders.

Deal Team
Steve Moore, Partner
Katherine Mossman, Industry Partner- Beauty and Wellness