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Using proprietary data science and predictive analytics, Wiland leverages its vast database of billions of transactions from 240+ million consumers to produce powerful business intelligence and high-performance marketing audiences. The company’s clients span multiple industries, including: Automotive, Retail, Financial Services, Home & Personal Services, Travel & Hospitality, Publishing & Media, Charitable, and Political. Wiland’s deep insight into consumer behavior makes it possible for clients to deliver more relevant, timely advertising that increases their return on ad spend and other marketing investments. Wiland’s database is further enriched through numerous third-party partnerships, including a partnership with Amex Advance, a personalization services division within American Express that analyzes over $1 trillion in annual transactions from American Express’s closed-loop network.

In June 2016, Brentwood completed a significant investment in Wiland, partnering with management and the existing shareholder group.