This year, Brentwood Associates has decided to give portfolio companies GoPros during the holiday season in the hopes everyone will use the cameras “and do something fun with it,” said Bill Barnum, partner at Brentwood. Each GoPro came with a note suggesting a video idea to shoot with the camera. For example, Lazy Dog Restaurant & Bar’s note is to shoot a day in the kitchen.
Read the full article:
Private Equity Gifts That Keep on Giving